Nothing says “New Year’s Day” in Brooklyn quite like diving into the Atlantic with the Coney Island Polar Bears! Last year, we kicked off BrightonConey by covering the same event, making it incredibly special to us. This year’s plunge was everything we could’ve hoped for and even more—a raucous celebration of community, bravery, and joy occurring by the seaside. Whether you were among the daring individuals who took the plunge or bundled up and cheering from the boardwalk, this day surely was one to remember!
Here’s a sneak peek at the incredible moments that launched 2025.
The Plunge in Photos: A Day to Remember
We captured some of the frosty splashes and beaming smiles! Check out our favorite shots:
The costumes, the excitement, and the sheer energy—there’s truly nothing like it. From polar bear onesies to inventive DIY ensembles, this crowd really stepped up their game.
Live from the Boardwalk: Event Streams Recap
Couldn’t make it? No worries—relive the action and feel the waves from wherever you are:
Post-Dip Vibes: The Afterparty
After the splash comes the celebration! The boardwalk came alive with music, dancing, and reunions of friends and families to warm up with hot drinks and good vibes.
Want to Join the Next Polar Bear Plunge? Mark your calendars for January 1st, 2026 and make sure to follow us for updates, tips, and behind-the-scenes exclusives.
Tag us in your photos and videos from the 2025 Polar Bear Plunge—we would love to showcase your experience!
Here’s to another year of adventure, courage, and community—by the sea! 🥳🌊